About

Hey, Simone here. I live in Chicago and I am, technically, a Roman—born and raised in Rome, Italy.

I earned a living as:

  • ✅ Pre-algorithmic YouTuber.
  • ✅ Comedy Central Italy’s Senior Correspondent.
  • ✅ Public radio host and producer.
  • ✅ Media instructor at Columbia College and iO Chicago.
  • ☑️ Creative Marketing Manager at a large US company.
  • ➕ Plus random things, like Japanese anime voice actor in Neon Genesis Evangelion, Gundam, Code Geass, and more.

Thanks to extensive experience over a wide range of roles, I optimize media to be efficient and to look great. I lead creative teams to improve content based on concrete KPIs, and I'm at ease with fast paced creative work for brand and DR marketing.

See what I am doing now and check a brief timeline of my life.

CCNComedy Central News on Comedy Central Italia (I'm on the right.)

I self-produce my work through writing, design, coding, recording, acting, and editing. In my early 20s, I studied to become an industrial designer and linguist. I also spent years doing improvisational theater. I live at that notorious intersection of tech and humanities.

In fact, I care about empathy, tech, and community. And I think a lot about how those affect our lives and relationships. I dedicate myself to learning how to make what I need.

"Metaphorically speaking, a person's ideas must be the building he lives in—otherwise there is something terribly wrong."
‌‌— Søren Kierkegaard

Timeline

1986: Born in Rome, Italy.‌‌

1997: First PC: Pentium MMX 266 MHz. Learning Visual Basic.‌‌

1998: Convinced my parents to buy a U.S. Robotics 56K V90 modem (they weren't sure what it was for).‌‌

1999: Started learning HTML, CSS, and English (not enough resources in Italian).

‌‌2001: Started learning Macromedia Fireworks & Dreamweaver, Adobe Photoshop, Premiere, Discreet 3dsmax.‌‌2002: First coming out.

‌‌2004: First Mac. Founded print and web design company ‘Ensemble S.c.r.l.’‌‌

2005: Started college: Industrial Design and Architecture.‌‌

2007: Veered towards humanities with a major in Contemporary Literature.‌‌

2008: Voice actor for Japanese anime in Italian (i.e. Neon Genesis, Code Geass, Gundam).‌‌

2009: First 1M+ views on YT & national news websites. Dropped out of college, hired full time as videographer and satire writer by a national newspaper.

‌‌2010: Started working in public radio as performer and content strategist.

‌‌2011: Bombed on stage real bad. Decided to travel to the US alone to visit The Second City.‌‌

2012: Digital Art Director for newspaper ‘Pubblico’. Overviewed UX and UI of mobile and web apps, plus TV ads development.‌‌

2013: Senior Correspondent on Comedy Central Italy. Founded Improv Italia.‌‌

2015: Moved to Chicago. Back to college in the US.

2016: Started hosting a daily show on public radio in Italy, from Chicago.‌‌

2017: Graduated college. Hosted first TV show for Discovery Networks in Italy, from Chicago.

‌‌2018: Started a 🎙 Podcast and 💌 Newsletter while working as instructor at Columbia College and the iO Theater.‌‌

2019: Creative Marketing Manager, creating and producing high performing DR+brand TV/YouTube/OTT ads.‌‌

2020: Unprecedented times intermission.

Now

I live in Chicago with another human and our dog. I manage the creation of broadcast and digital content geared towards growth—while also focusing on my 💌 Newsletter and 🎙 Podcast.

So far, I produced over 40 hours of audio conversations with exceptional guests from Pixar, Google, The Second City, and more.

Every day, I practice learning a third language, Japanese. Current status: I suck, but I can read, write, and understand some. As my husband says: “You could get lost and be okay without English for a day or two.”

I love to get lost—for a little bit.

Newsletter

Like you, I am tired of articles and social media that suck our attention while leaving us with nothing valuable.

Get my sporadic newsletter with interesting links, podcast conversations, and unique thoughts.

This Website

Built with readers in mind first, this site does not prioritize sales or affiliate networks.

Features:

  • A majority of dithered and vector images (to save on data and loading times.)
  • RSS (both for articles and podcast.)
  • Direct MP3 downloads.
  • Good typography practices (for max readability of long-form content.)

Anti-features:

  • Does not serve AMP pages.
  • Does not partecipate in FLoC cohorts.

ⓘ You should say hi on 🐦 Twitter.